are also summed up
in their labels:
eye-catching, elegant,
confident, strong
and straightforward.
When we began making wine we asked ourselves if the labels on our bottles really said something about us, our company, and the culture from which we come. We listened to each other, we went back over the story of our family and we gave a name to our ideas, making them stronger and more real.
We explored the language of visual design together with Stefano Torregrossa, who has been our partner in this venture ever since the beginning: from this meeting of minds came our first labels, Sogni di donna (“Women’s Dreams”), which have made our bottles so recognizable around the world in the last ten years.
The style we have chosen, in each of its expressions, has to do with identity, belonging, and people.
Women’s Dreams
Project of Onice Design (Stefano Torregrossa) Illustrations of Luca Quagliotti
The trait is evocative, dreamlike, magical: how magical and evocative is the wine they contain. They are imaginary women we call by name, each with its own character, its style, its exquisitely personal taste: Tecla, Agata, Dafne, Giava, Minerva. Each of them tells different aspects of Benazzoli women and their wines.